/  Posts tagged "BRMP"

I’ve always held the opinion that the subjects associated with traditional internal-facing Business  Relationship Management are suitable for BRM’s with external relationships (i.e. relationships that  are external to the organisation, such as customer, partner and consumer relationships). I had  this theory put to the test recently when I had the pleasure of teaching a fantastic team

What is BRM and BRMP®? BRM stands for Business Relationship Management and embodies a set of competencies, behaviours and skills that cultivate productive, value-producing relationships. The objective is to inspire, surface, and shape business demand for a provider’s products or services by ensuring that the potential business value from those products and services is captured, optimised, and recognised. The Business Relationship

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